Marketing, Business Development, Public Relations, Internationalization

eac Consulting

ELENA AROZARENA CONRADI

ABOUT US

Who we are

We are a company that provides services of Marketing, Business Development, Public Relations and Internationalizaion based in experience, profesionalism and honesty.

Our objective is to help businesses in their whole process of development and sales.

As a global integrating company, Consultoría eac continuosly analyzes business needs in terms of Sales and Marketing supported with more than twenty years of experience and the know-how of international working environment.

SERVICES

Marketing – Business Development – Public Relations – Internationalization

Marketing

Branding

We create a successful brand, consistent in communication and experience, across main environment (storefront or office)
Print, signage, packaging, Website & online advertising, social media & content marketing and Sales & customer service


Marketing Analyisis – Big Data

With Big Data and analytics we can improve your marketing efforts in the following ways: definition of the ideal customer, improvement of customer loyalty and retention, Marketion optimization and performance, Marketing One-to-One, improvement content Marketing, predictions, competitors analysis and reputation management.

Digital Marketing

We define and implement your Digital Marketing Plan aligned with your Strategy: Web Design, Social Media, SEO, Community Manager, etc.

Marketing Ad Hoc

We define and Implement an specific Marketing action with efficiency and profitability

Start Ups Marketing

We are specialized in Start Ups focused on their needs: Fast Return of Marketing Investment with great impact.

WE HELP ENTERPRISES TO FOCUS THE CHALLENGES TO GAIN THEIR BUSINESS OBJECTIVES

Business Development

We seek for business growthing in Long Term in customers, markets and corporate relations.
Business development

Customer Acquisition

We face the right strategy to acquire the right customers to purchase your product or service as customer referrals, customer loyalty programs, customer relationship management
Business development

New Business Opportunities

With a Business Plan, we make an evaluation of capabilities, provide the  knowledge of the product or service and market evaluation and economic-viability analysis for potential businesses.
public relations

Corporate Communication

We define and implement a set of activities involved in managing and orchestrating all internal and external communications aimed at creating favourable point of view among stakeholders on which the company depends
Public Relations

Institutional Relations

We manage institutional or stakeholders relations, including  analysis, networking and engagement within your business.

We develop the proper reports about the business relations between the company and its stakeholders.

public relations

EVENT MANAGEMENT AND PROTOCOL

We identify the target audience, formulating the event concept, planning the overall logistics of the event and conducting project management of the event as a whole.

We define, design and implement the proper protocol for the business event.

INTERNATIONALIZATION

INTERNATIONALIZATIoN / Spain-Switzerland-Latin America

REGULATORY FRAMEWORK / RISK-COUNTRY REPORT

We analyze and develop a rigorous report with all strenghts, weaknesses, opportunities and threats.

We also analize and develop of legal rules your business needs to comercialize abroad.

INTERNATIONALIZATIoN / Spain-Switzerland-Latin America

PARTNERS SEEKING

We meet, based in your needs and expectations , the proper international partners at the new point of destination of your business.

INTERNATIONALIZATIon/ SPAIN-SWITZERLAND-LATIN aERICA

BUSINESS OPENING

We manage all legal/administrative documents and licences for the business openning in the new country.

We also provide with the neccesary infraestructure to communicate the opening in the new country.

Marketing applying the proper tools for your business

MAKE THINGS HAPPEN

SUCCESS STORIES

We provide with the experience of Marketing professionals for more than twenty years in several areas

New Business Opportunities

– Economic feasibility analysis of the launching of Revolving VISA for several banks

Business Development

– Business Model restructuration of the Latin America Chamber of Commerce in Switzerland (LatCam).
– Promotion of the Institutional Relations between IADB and Swiss Companies in order to develop sustainable business models in Latin America.

Communication

– Comunication campaing of Alianza del Pacífico (México, Chile, Colombia y Perú).
– Integration of LatCam within the Commercial Department of Latin American Embassies in Switzerland.
– Re negotiaton of the economic relations between LatCam and Switzerland Global Enterprise (Foreign Trade Institute from Switzerland).

Customer Acquisition

– Strategic Project of Clients New Generation for Credit Suisse Latin America.

Branding

– Credit Suisse rebranding Project in Spain (all branding material logistics)

Market Researches

– Definition and implementation of the new methodology for Market Researches in VISA Spain.
– Competitor briefing for VISA, ServiRed and MasterCard in Spain

Internationalitation

– Credit Suisse new branches opening for Chile and Panamá (Public Relations, opening events, press release, Web and merchandising).

Company Awards

VISA INTERNACIONAL – Viability Analysis Project for new products launching

GRAMEEN FOUNDATION – Marketing Plan Fundeser (Microfinance transfe process to Financial Institutions at Managüa, Nicaragüa)

Elena Arozarena Conradi

Marketing and Consulting profesional with more than twenty years of experience in Financial and Institutional Sectors. Focused on expert advice regarding Marketing and Institutional Relations.

She holds a Degree in Business Administration by Universidad Autónoma from Madrid, Master in Commercial and Marketing Management by ESIC and Economic Intelligence by Universidad Francisco de Vitoria, both from Madrid. She has also an Advanced Course of Event Management and Protocol by BAI, Madrid.

Her 20 years of professional experience are mainly in Marketing, Consulting and Business Development.

She worked in VISA, Credit Suisse and Latin American Chamber of Commerce in several positions with responsibility.

She has also international experience in Europe, USA and Latin America and management experience in pan-regional projects.

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